GTM Sauce

Fitted · B2C · AI closet and outfit app

Fill users' closets from their online receipts and a single selfie

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What they did

To make building a closet frictionless, the team built a tool that scrapes all of a user's online receipts and adds the items to the closet, and a quick-add where a selfie adds what you are wearing. Also planned: talk-to-your-closet AI tools, weather integrations and widgets for better outfit suggestions.
Stage
Growth

In their words

Reid Moncada - He went from 0 to $150k by building an ai fashion app (no-code)

Play from 24:37

Reed Mancata… I'm like rebuilding it and adding more bells and whistles and adding more features so that the app is stickier, the app is more retentive, the app is uh more shareable, right? So, you know, that's why, you know, on our next few app updates, we're we're focused in on making it free, right? So then, you know, we're not turning away more users that, you know, get turned off by a paywall. I want to make it even easier to build a closet, right? So,

24:37

Reed Mancatayou know, working with TaskRabbit, or we work we built this tool where it scrapes all of your online receipts and adds it to your closet, there's a tool where you just take a selfie and, boom, it, you know, adds it to your closet, you know, quick add, right? So like one of the functions in this in this calculus is like making it really frictionless to build a closet, so that's one of the things that we're like really focused on solving for. You know, like I said, delivering on that value of like making really good outfit recommendations, right? And so having more AI tools, you know, talk to your closet, you know, weather integrations, widgets, stuff like that. You know, my superpower is like I'm one degree of separation away from like anybody in the world, and uh I can I can go and get any celebrity that we if we going need to, but like we're not ready for it, right? We're not ready for Kim Kardashian to post us. I'm not We're I'm not ready …

25:51

Joseph ChoiI want to kind of unpack that a little bit, how you would replicate this in another industry, cuz I feel like there's a lot of influencers like this out there where they're not really monetized. Like they're building really powerful, thriving communities and audiences, and all they do is like shill random e-commerce products. Like there's just so much potential there to combine that powerful audience with a really good app. What industries would …

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Tags: ios, receipt-scraping, quick-add