Cold-email creators from 1,000 Gmail accounts, 10-30 emails each per day

JosephYeah, I'm I was curious about the email part. You said you built some pretty good like email infrastructure to be able to send out tons of emails and also also do the negotiations. Yeah, tell me about some of the systems that you built.

AlexWe do have our own. It's a bit a little bit black hat-y, but we have 1,000 Gmails uh loaded onto a uh onto a shared inbox, and uh our assistants uh simply uh uh uh there is also a script running, and we send, basically, 10 emails uh for each Gmail, and uh and then we can we get reply replies from these uh influencers who say, "Yes, I'm interested," and then we move them down the flow.

AlexSo, we we we couldn't use any uh any other tool. This also is something that we developed through the years. Um it's something internal that we don't sell sell out. And when we need to send a burst of emails, uh we just use our own internal tools, and it works pretty well. Uh we have been in the in in the business of uh of Instagram, so we know uh how these people will reply. And of course, on Instagram, they put their email address many times in order to be contacted, in order to do work.

AlexAnd uh we got back, I don't know, 10-20% replies. I mean, I I know that uh especially in the past one, two years, uh other other tools have have came out, but uh we we have our own, and it works pretty well for us.

JosephThat's pretty amazing. 1,000 Gmail accounts, and you would send 10 emails per day from those accounts, and

AlexYeah, it can be 10 10 to 30 emails per account per day, so yeah.

JosephYeah. That's a lot of volume. I feel like not everyone thinks about creator outreach to this scale, but you can do it, right? And, like, it is hard to send that many cold emails, so you guys built infrastructure. But nowadays, there are tools out there that where you can just buy lists, there's platforms out there where you can, you know, get creator emails.