Excel Exercises · hands-on Excel training site
Write 1,500-2,000 words on your homepage explaining what it is and why
Main growth driver to $10K/month; most traffic and highest-intent visitors
Workedseolanding-page
What they did
Wrote roughly 1,500-2,000 words of text on the landing page covering what the product is, how you'll learn Excel with it, and why it beats watching videos. This got the site indexed and ranking. He kept it despite online marketers saying a homepage shouldn't have that much text, because it was where his sales came from.
What happened
Drove most of the traffic and the highest-intent traffic; main driver from $0 to $10K/month.
- Stage
- $0-10K/month
“I basically wrote a whole bunch of text on my landing page. I wrote, I think, like 1500 to 2000 words about like, okay, here's what this is, here's how you're going to learn Excel, here's why it's better than watching videos.”
“And so that is what got me indexed and got me picked up by the search engines. And so that got me the most traffic, and it was also the highest intent traffic.”
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