Simply Piano · B2C · piano learning app
Build a version for each new headset in time for its launch
Not about ROI yet; bet on the future
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What they did
When a new device is coming, decide which product fits the form factor best and set up a pod working closely with the platform to have the app ready at the device's release (e.g. Simply Piano on Vision Pro, with a Carnegie Hall standing-ovation moment at the end of the first course).
What happened
Explicitly not measured on direct revenue or ROI today.
In their words
Sub Club by RevenueCat · How Simply Finally Cracked Facebook Ads with Web Funnels – Yoav Sharon, Simply“It's not about an ROI right now or the direct revenues, but it's definitely the direction of the future”
Related topics
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