Simply · B2C · creative hobby learning apps
Meet your Apple and Google account managers every two weeks and share your roadmap
Got early beta access and design partnerships; no numbers
Workedpartnerships
What they did
Share plans, roadmaps and challenges with Apple and Google account managers; monthly meetings, fortnightly for Simply Piano, with both platforms. Early on, sent developers to WWDC with real problems from building the sound-recognition engine and got access to Apple's audio engineers. Adopt new platform features quickly and ask where the app lags their benchmarks. Fly to meet them.
What happened
Access to beta programs and design partnerships with both platforms; insight into where the market is going.
In their words
Sub Club by RevenueCat · How Simply Finally Cracked Facebook Ads with Web Funnels – Yoav Sharon, Simply“We have monthly meetings, even in Simply Piano, I think we have a fortnightly meetings, biweekly meetings with our account managers there, both in Apple and Google.”
“So, in the earlier days we used to send our developers to WWDC with real problems that we have with building our sound recognition engine.”
“it also helps us really gain some access to beta programs. It helps us gain access to design partnerships.”
Related topics
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