The Evolved Founder · B2B · coaching for startup founders
Have Claude interview you to write scripts, then film five videos at once
Lets her post alongside a full-time job with no editor; no numbers
Workedorganic-short-videofounder-brand
What they did
Built a Claude scriptwriter: she word-vomits an idea to Claude, Claude interviews her to sharpen the script and pull out the salient points, scripts go into Notion, and she films about five videos in one session, then edits them herself with minimal edits (no editor).
What happened
Keeps production simple enough to run alongside a full-time job; no separate numbers.
- Stage
- Pre-launch (audience-building)
“I built a Claude scriptwriter, right? I will word-vomit to Claude. Claude will then interview me to make the script better, to have the salient points, uh and then I'll put it into my Notion, and I'll basically have like five videos that I'm ready to film all in one go.”
“I do minimal edits. Like this is all edited myself. I don't have an editor”
Related topics
Get tactics like this every Monday
New tactics from the week's founder interviews, each linked to where it was said.
More from this episode
- Journy: Charge $6 a day for trip planning aimed at tech-savvy millennialsToo cheap to live on or to trust; 80% of revenue came from boomers
- Journy: Pitch investors before you have a working growth engine180 rejections over about 6 months
- Journy: Pack nine investor meetings into two days in one citySeed round closed in 2 days with three term sheets
- Journy: Spend heavily on marketing and press coverage early onDidn't work; founder calls it wasted money, no details given
- Journy: Pivot to business customers, local trips and online experiences during COVIDNothing worked; couldn't raise more money either
- Journy: Use one buyer's offer to pull in rival bids, then return to your favoritePreferred buyer agreed to pay double its first offer
- Sell $19 PDF travel guides from a landing page before building the app$3,000 in sales in the first month
- The Evolved Founder: Post founder videos on Instagram about your journey and expertise20K+ followers from 26 posts; one video drove 500K views, 2,000+ sign-ups
- The Evolved Founder: Test two hooks as Instagram trial reels, then post the winner to your feedWinning hook hit ~50K views vs 500; ~3,000 new followers in a day
- Use round prices like $19.99 or $29.99, not $22.99Round prices won in a community member's A/B test; no numbers
- Label the paywall button 'Start free trial' on Android and 'Continue' on iPhoneBeat 'Subscribe' in a community member's A/B test; no numbers
- Offer phone cleaner apps as a weekly plan with a 3-day trialHost says weekly tends to win across cleaner apps he's worked with; no numbers
- Put the year, 'New' and a clean-up message on an Android cleaner iconHost says these icon tricks have worked before; no numbers