Feather · Notion-to-blog tool
Buy an existing blogging tool for $250K
Makes about $10K a month; no view on payback given
Unknownexit-maportfolio
What they did
Acquired Feather, a tool that publishes Notion pages as a blog, for $250K; it is the product he spent the most money on.
What happened
About $10K/month revenue
- Stage
- Scale (Portfolio)
- Effort
- $250K purchase
“And the last one is the one that I spent the most money on. It's called Feather. It's a blogging tool making about 10k per month. I acquired this for 250k.”
Related topics
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More from Feather
All 7 Feather tacticsMore from this episode
- Revid.ai: Send every support request to your own X DMs until the product makes $10K a monthDaily flow of users to the founder; fast fixes turn them into customers for life
- Revid.ai: Build a feature within an hour or two of a user asking for it on XFounder says requesters become vocal advocates; no numbers
- Outrank: Launch on Product Hunt and post about the product on social until $10K a monthTook one product from $0 to $20K a month on building in public alone
- Outrank: Past $20K a month, add ads, hire an SEO person, and make affiliates' lives easyGrew from $20K to $200K a month (three changes at once)
- Build each first version in days with no-code tools or boilerplatesFounder expects ~90% to fail, so speed means more shots
- Show the first version to 5-10 people in your exact audience and talk dailyFounder says it reveals why users come back; no numbers
- Don't push for new users until people can't live without the productFounder's rule; no numbers
- Tweet Hunter: Run five products at once so one platform change can't sink the businessPortfolio at ~$700K a month; one earlier product nearly died from X changes
- PostSync: Try many channels, then go all in on the one or two that workSEO works well for the social scheduler; no numbers