A subscription app · B2C · host's own app
Sell weekly plans instead of yearly ones
Weekly worked better than yearly; no numbers
Workedpricing
What they did
After struggling to monetize the app, tested plan lengths and found weekly plans worked better than yearly.
What happened
Weekly plans worked better than yearly.
- Stage
- monetization
“we did figure out, like weekly plans were make working better for us versus yearly plans”
Related topics
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New tactics from the week's founder interviews, each linked to where it was said.
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