Noise · app that pays people to post
Post a relatable money-worry video that never names the app, then plant comments
Hit #5 in category; one planted comment got 1,686 likes, est. 1,000+ downloads
Workedorganic-short-videougc-creators
What they did
A 'super implicit' video: 'My job has a mandatory Secret Santa, and the requirement is $60... What are we doing for extra funds this year?' Noise is only in the description. The question fishes for comments, and Noise's own posters seed the comments with how they used the Noise App for the money ('I needed an extra $60... I did it on the Noise App'). The poster base solves the scale problem that makes comment seeding hard.
What happened
Took Noise to #5 in its App Store category; the top seeded comment had 1,686 likes, which Nic guesses meant at least 1,000 downloads.
Related topics
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More from this episode
- Noise: Pay thousands of regular users per view to post content you supplyAbout $0.30 per install on average; 2.5B views across the platform in a year
- Noise: Chase viral videos with soft pitches, and flood the feed with hard-pitch slideshowsUGC hits of 1.6-5M views; slideshows add 2M views a month; founder says they drive downloads
- Noise: Copy a viral side-income video and film posters washing dishes with your caption4-6 videos passed 1M views; $0.08 installs for 3 days; hit #7 in category
- Noise: Start with 'Don't get a second job' instead of 'Everybody needs a side hustle'The new opening made the video go viral; the old one didn't
- Noise: Say 'I make $20 a night, an extra $500 a month' instead of big earnings'$7,000' claims got called a scam; $20 a night worked
- Noise: Mix hook images, captions and hashtags automatically so each poster's slideshow is unique
- Playbite: Pay your 30 most active users to post ready-made slideshows about your appFirst slideshow hit 20,000 views in a week; success led to building Noise
- Put eggs in the first image of healthy-eating slideshowsHigher-view slideshows consistently had eggs in the hook image; no numbers
- Lingo Pingo: Have posters cry over a word they can't say while the app roasts themFirst video had 20M views overnight; format ran for two months
- Noise: Pause any content format that hasn't taken off within 1-3 weeks and try anotherA 446-post format with ~200K views was paused; its replacement reached 9M views
- Noise: Test slideshow hooks on your own TikTok account, adding text inside TikTokFirst post 887K views; one hook image passed 5M views