GTM Sauce

Sway AI · B2C · dating profile feedback app

Copy the text of a men's self-improvement account's most viral slideshows into your own designs

Slideshows averaged 10-50K views; one hit 600K

Workedorganic-short-video

What they did

Daniel, posting on TikTok for the first time, studied what other TikTok slideshow apps did well. He took the most viral videos and slideshows from a TikTok account called something like 'Men's Improvement' and repurposed their text into his own Figma-designed slideshows for Sway's audience.

What happened

Account got traction in its first month; posts typically 10-50K views
Stage
launch
6:30
“The text is like based off of another page that I saw that was doing quite well. I think the TikTok was called TikTok account was called like Men's Improvement, or something like that.”
Daniel Heintzman
7:04
“And so I took like the most viral videos um and slideshows from that TikTok page and repurposed them for our account.”
Daniel Heintzman

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