Citesure · B2C · fake citation checker for students
Scroll TikTok 30 minutes a day in your niche and 30 minutes outside it
Founder credits it for spotting formats he adapted; no numbers
Unknownorganic-short-video
What they did
Prescribed 'doom scrolling' to build viral sense (judging whether a video will go viral): half an hour a day on content in your niche (for him, studying) and half an hour on content outside it, then adapt what works elsewhere. Don't rely only on outlier-finder tools, because you also need to see what fails. Judge principles, not just view counts, since outcomes are noisy.
What happened
No direct result given; he frames it as the base skill behind format picking at Citesure and Jenni.
- Stage
- Launch
- Effort
- 1 hour a day
In their words
The Superwall Podcast · Matt Gittleson - Our app makes $750k/mo thanks to this UGC strategy“I spent half an hour a day scrolling on a phone specifically for studying, and then I think you should spend half an hour a day explicitly scrolling outside of your niche”
Related topics
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