Curiosity Quench · B2C · hobby app to quit doomscrolling
Post a daily talking-head video demoing your app
Some blew up, but downloads were inconsistent; ~50-60 a day
Mixedfounder-brandorganic-short-videocontent
What they did
Before finding the slideshow format, Jack marketed Curiosity Quench for months on YouTube and with talking-head TikToks, including ~400 days of him showing an app demo.
What happened
Occasional videos blew up, but downloads were inconsistent at about 50-60 per day over the first ~8 months.
- Stage
- early
- Effort
- ~400 days of videos
In their words
The Superwall Podcast · Jack Friks - He Went From Struggling to Make $1 From His App to Turning Down $1M“Um, and the only way I was getting users before this was YouTube and like making talking head TikToks. I had like 400 days of me just showing the app demo, and some of those blew up too, which was very nice, but it was very inconsistent, um, to get any downloads.”
Related topics
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More from this episode
- Curiosity Quench: Scroll your niche on TikTok for 15 minutes a day and save what's going viralHow he found every winning format, though the first 100-200 days showed little
- Curiosity Quench: Copy a viral 4-picture slideshow, add your app's images, and post it 400 times5M+ views, up to 1,000 downloads a day, and a $15K month; faded after ~3 months
- Curiosity Quench: Swap your confusing in-app shop for a standard paywall with a free trialRevenue rose from $500-1K to $2-4K a month
- Curiosity Quench: Schedule a week or two of videos at once to every platformDaily posting dropped from ~1 hour to 10 minutes; the tool became its own business
- Doof: Reuse your proven meme slideshow for a new app, naming it only in the captionOne post hit 5M views; app reached $1,000 in its first 30 days
- Lovely: Tweet your launch with a public goal, then quote-tweet every update40K downloads overnight, 10K from Russia in a day; added $2-3K MRR
- Lovely: Drop the hard paywall and go freemium after bad reviews
- Lovely: Post one relationship TikTok a day from an old phone set to a US VPN150K views brought only 100-200 downloads; replying in comments didn't help
- Lovely: Copy a rival app's viral demo video; build the feature in a day if needed~20x more downloads per view than slideshows; several videos passed 1M views
- Lovely: Pay people to post your winning video format on 20-40 accountsJust started; $1,000 spent so far, no results yet