GTM Sauce

Fitted · B2C · AI closet and outfit app

Let users share their priciest pieces as a 'neck worth' post

Unknownproduct-virality

What they did

Built around the 'flex your neck worth' audio/tagline: a planned flow where users quickly share the most expensive pieces in their closet to Instagram or Twitter. The founder's reasoning is that many young people have four to five figures tied up in clothes and want to show it off.
Stage
Growth
17:21
“there's going to be a a flow where like you can just like quickly share like the most expensive pieces in your closet and like share it to like your Instagram or your Twitter”
Reid Moncada

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