DaGame · B2C · DaBaby meme racing game
Turn a trending meme into a simple game overnight and release it
About 2M downloads in a month; #2 on the App Store
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What they did
Spot a meme early (DaBaby's head as a car, seen the day it came out), pull an all-nighter building a simple game around it in a no-code builder (Buildbox), and put it on the App Store; then hire Unity developers once money comes in. A game makes a 2D meme interactive (you can be DaBaby), which is funnier and gets shared. Rafael ran this playbook on many meme games (e.g. a vegan teacher game).
What happened
About 1.5-2M downloads in a month, #2 overall on the App Store, and over $100K in a month.
- Stage
- Launch (launch, age 14)
In their words
The Superwall Podcast · Rafael Kramer - this 14 yr old makes $100k/mo PROFIT building apps with ai (here's how)“I would find something that pops off, find it early, make a game, put on the App Store, and then make videos about it and hope they go viral.”
“So, most of the games, even DaGame was just built with like a no-code mobile game builder.”
“But if you can actually interact with it, you can actually be DaBaby in a game, you can actually, you know, do whatever the meme is doing in an interactive way.”
Related topics
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