Dupe.com · B2C · shopping app for cheaper lookalikes
Have creators spell out your web address letter by letter for five seconds
Agency's preferred CTA; no separate numbers
Unknownugc-creatorsweb-to-app
What they did
The CTA sits inside the product demo: the creator types the URL and spells it out ('d-u-p-e.com/') for about 5 seconds instead of saying 'dupe.com' for half a second, so viewers know exactly what to type.
Related topics
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