Set up Meta ad campaigns to get the most installs

… on 20 euros per day, but still it was something. But the very beginning was the Run Club and then it was paid ads because I knew I had to have like a steady growth all the way i couldn't allow myself to to make a few 100 views on on this tiktok have a 50k on another one etc etc so yeah i did it after week one in week one was were you just optimizing for and i know we're going to get to this so but like were you just optimizing for the install

oh i was optimizing for for installs for a long time because i didn't know anything about uh growth and especially page UA. So I think I was optimizing for installs for like four months. I would say three months and a half, something like this. And the numbers were okay. You know, we were like, we made 10K MRR from installs campaign, then 20K the second month, et cetera, et cetera. So numbers were running good. But when we started doing the real stuff

on Meta and other networks, I realized that installs campaign were literally the worst we could have done. but yeah it was fun to discover it hey but you did well with just an insult campaign i love that story yeah yeah definitely all right so yeah i don't remember what authority sorry about that uh yeah so that strategy um the strategy on page you wait so basically how i see it is the the the tech the technical setup is definitely a nightmare and it's still a nightmare today

sometimes we like three days ago we had a problem with an event and we had to change it etc etc so it's it's it's it is a nightmare and it's gonna stay a nightmare so you have to be sure that everything works correctly and you have to check like put five euros on a random five dollars on a random campaign and make sure that every event falls back to the right networks that installs work correctly, that your trials or your subscriptions work …