Minutes AI · B2C · AI note-taking app
Sell the same note-taking app to older users instead of students
~3x TurboLearn's revenue on 1/5-1/6 of the downloads
Workedpositioning-niche
What they did
Minutes AI offers essentially the same AI note-taking product as student-focused apps like TurboLearn but targets an older audience.
What happened
~$300K/month on ~30K downloads vs TurboLearn's ~100K revenue on ~170K downloads (Sensor Tower).
- Stage
- growth
In their words
The Superwall Podcast · Dan Vykhopen - This app makes $2m/year using this ridiculously easy strategy“They're just targeting an older audience and they're making three times more money with like 1/5 or 1/6 the amount of downloads.”
Related topics
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New tactics from the week's founder interviews, each linked to where it was said.
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