GTM Sauce

Pushcroll · B2C · push-ups to unlock social media

Move your launch followers into a Discord for feedback, bug reports and videos

3-4K members; best feature ideas and user videos came from it

Workedcommunityfeature-development

What they did

Built a Discord around the launch; the first and most active members came from Alejandro's TikTok followers who commented on the concept video. Channels for app decisions, bug reports and a self-improvement channel where users post progress (e.g. 300 push-ups, 8,000 push-ups). Early 'OG' members became moderators, and members send user-generated videos (e.g. push-ups in the mountains) the team can reuse.

What happened

About 3-4K members; steady feature feedback, bug reports, testimonials and user-generated video content; some of their best features came from it.
Stage
launch onward

In their words

Mario Manero & Alejandro Sanchez - Our App Makes $30K/Month Profit Using This Simple Strategy (copy us)

Play from 15:24
15:17

Joseph ChoiYeah. So the offer was one week, for one week, anyone who downloads this gets it for free for life.

15:24

Alejandro SanchezExactly. And um you know, it it it worked. And we we also like built a Discord community around this. And pretty much like a lot of our first um users in this Discord came from that video. And this this Discord has proven to be so um beneficial to us, because we can get feedback on features, we can, you know, direct the the product to to what the people actually like. And for example, I have this I have this channel um

15:55

Mario Ortiz ManeroFirst app decisions, and there, we just ask people what do they prefer, and then they give us feedback. Um or like for bugs, and finding out like what's working, what's not working, it's like so so helpful.

16:59

Alejandro SanchezAnd you know, the most active people actually came from from my TikTok, right? Because it's it's sort of like a small family, right? It's like the the OGs, right? It's all of the

17:08

Mario Ortiz ManeroYeah, the OGs are the most active, they're also like our moderators and so on, they help us a lot.

17:13

Alejandro SanchezYeah, all of the people who commented here, like they were so convinced of this app, and we we sort of nourished this relationship with them. And you know, they have been super supportive as well, now even helping us with videos and stuff. It's sort of this support network. You look at you know, for example, the self-improvement channel, like, "Oh, first time doing 300 push-ups," right? "Oh, this app helped me so much," like testimonials. "This …

17:44

Mario Ortiz ManeroYeah, and there's someone who's done 8,000 push-ups, or and like so many squats, and so many like plank, and so on. Like,

17:50

Alejandro SanchezYeah, yeah, we always be It's super cool. We have a lot of fun with that. Yeah. We also get like a lot of content from them, for example, this guy doing the push-ups in the mountains. Yeah, it's really recommended.

18:01

Joseph ChoiThat's That is actually really powerful. This is like pushing you guys towards product-market fit, cuz you're getting all the feedback, and it's also helping you with distribution, cuz people are just giving you like user-generated content for more organic videos or maybe ads down the line. You have a community of people that are like motivating you and giving you feedback. It's really It is really good. I feel like a lot of people in like B2B …

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Tags: discord, user-feedback, ugc, moderators