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App Masters · B2B · app marketing agency

Price utility apps at $5 a week, $20 a year, or $30 once

Unknownpricing

What they did

Across several of the host's utility apps, set plans to $5/week, $20/year and $30 lifetime, copying a prior guest's (Chris) finding that $29.99 is the best lifetime price. Results promised later.
17:33
“Chris's strategy about the $29.99 being the optimal lifetime price for his apps, I'm trying that out with a lot of our utility apps”
Steve P. Young
“So we have $5 a week, $20 a year, and $30 lifetime.”
Steve P. Young

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