Remove or simplify features nobody uses

… a schedule of like, Oh, you take this once a week cycling where they can be on it for a week off it for a week back on it. That was a really big one. Um, the calculator was a really big one. I was scared to add this at first because it, it almost seems like medical advice, but after we did a ton of research and talk to the attorneys and stuff, it's not, but it's a calculator where they can put in their vial amount, how much backwater they added.

And then how much of their doses they're taking. And then it shows like on like a syringe, the units to pull to that was a feature I didn't want to add for a long time. Cause I was like, this just sounds really scary, but it is something people really, really wanted. And that drove a ton of traffic once we were able to add that. Um, but we definitely had to justify that it was safe for us to do. Can you tell me those features that you removed? First one was a body scan. It was like an AI body scan to just kind of track. Like it just gave you insights and stuff on like your body. And then like, as you like take more pictures down the line, but like no one was using it.

Okay. We have achievements, but no one uses them. So I didn't actually remove this, but I made it way less advanced. It was just much simpler. Just like, Oh, you have a one day streak now. Change that a little bit. And then another thing we removed was we did have like a blood work thing where users could put their blood work in there if they wanted, but no one used it. So we just were like, all right, we'll get rid of it. We're constantly removing stuff and adding things and just testing what works best. That's really cool. That is, it sounds very iterative and you're actually, it seems like it helps the marketing too. It's not just like providing a more useful product.

It's like, like with the example where you would input the amounts and then give the, the dose amounts feature like that. Did that help the marketing by you basically like tell your creators like, Hey, we're launching this feature. We've, we know that people resonate with it because we just listened to them and that's why we built it. And then they like talk about it in the videos. If we add a new feature or something like that, that's like …