GTM Sauce

Pep AI · B2C · peptide and GLP-1 tracker

Repost as many creator videos as possible on the brand account

Unknownorganic-short-video

What they did

Repost as many creator videos as possible to the brand account.

In their words

Cedric Roberge - I speedran an ai app to $100k in 70 days.

Play from 8:07

… running by sometime next month. Just have a decent budget on all of them because I mean, it's proven to work. And as long as it stays under that like $5 per download, we'll see how it goes. But it is fairly new for us. So the $2.50 per download, is that profitable for you guys? Like do you have like the numbers on conversion rates and stuff? Maybe we can start showing some of these like dashboards and stuff too. I know it is profitable though.

8:07

You can see it like on our dashboard and how it's profitable. But even from simple math it is, I'm able to just calculate for how much based off our conversion rate and how much we charge for the app with the subscription based off those downloads. It is profitable. But also I would say that it's not our number one marketing channel. Influencer marketing is by far been number one. I try and repost as many as I can. You know, we have about 100 creators posting videos for us. So there's multiple posts going out every single day. What it looks like is, you know, it's just a bunch of people that are taking peptides and GLPs

8:41

and they'll usually talk about their journey or things that are important. Like I'm, you know, eating this amount of food and drinking this much water and I use PepAI to help track it. So that video got like 7,000 views, but that's a repost on your brand account, right? So do you know how many, like how much engagement that got originally? What we do is we track everything through like these creator codes. So when people are signing up, it can …

Get tactics like this every Monday

New tactics from the week's founder interviews, each linked to where it was said.

More from this episode

Tags: tiktok, instagram, repost